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Bushfire brings music, design and trade together in Eswatini

54 Signals2026

What happened

The 2026 MTN Bushfire festival brought live music, performances, art, craft, food and independent businesses to Eswatini. Organisers reported more than 23,000 attendees across the event.

Who is behind it

The festival is organised by House on Fire with musicians, performers, designers, traders, technical crews, food businesses and partners contributing to the experience.

Why it matters

Bushfire represents the wider festival economy: creative programming supports production work, the sale of locally made goods and visitor spending in surrounding services.

Beyond the story

The marketplace around the stages shows how live entertainment can provide a recurring audience for local producers and small creative brands.

Key figures

More than 23,000 attendees (organiser)

Credits

House on Fire (festival organiser); MTN Bushfire production and cultural contributors

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